Custom Printed Tapes (Your Logo)

What Is Custom Printed Tape?

Custom printed tape is packing tape printed with your company logo, brand name, contact details, website, slogan or other message.

It performs the same practical job as ordinary packing tape — sealing cartons and parcels — while also turning every package you send into a visible piece of branding.

It is sometimes described as:

• branded packing tape
• printed parcel tape
• personalised tape
• custom logo tape
• printed packaging tape
• custom packing tape

For ecommerce retailers, manufacturers, warehouses and distributors, printed tape is a simple way to make otherwise plain packaging more distinctive.

Why Use Branded Packing Tape?

A cardboard box is usually anonymous.

Adding branded packing tape makes it immediately identifiable as belonging to your business.

That can help with:

• brand recognition
• professional presentation
• ecommerce packaging
• customer unboxing
• identifying parcels in warehouses
• promoting your website or contact details
• displaying handling or security messages
• distinguishing your goods from other shipments

Unlike custom printed cartons, branded tape can also be used across many different box sizes.

This makes it especially practical for businesses that ship a wide range of products.

Custom Printed Tape with Your Logo

Your company logo is the most common design for custom printed packaging tape.

A logo can be repeated along the length of the tape so that branding remains visible regardless of where the tape is cut.

You can also include additional information such as:

• company name
• website address
• telephone number
• email address
• slogan
• promotional message
• product information
• handling instructions

A relatively simple design is often most effective because the print needs to remain clear when viewed on a parcel.

Printed Packing Tape for Ecommerce

Custom printed tape is particularly useful for ecommerce businesses.

Online customers may never visit your premises or see your branded vehicles, signage or staff.

The parcel arriving at their door may therefore be one of the strongest physical interactions they have with your brand.

Using custom printed parcel tape can help transform an ordinary shipping carton into recognisable branded packaging without the cost of manufacturing a different printed box for every size you use.

This can be particularly useful for:

• online retailers
• subscription businesses
• independent brands
• marketplace sellers
• fulfilment operations
• mail-order companies

Custom Printed Polypropylene Packing Tape

Our standard custom printed packing tape provides a practical option for general parcel sealing and branding.

It is suitable for use on cardboard boxes and cartons and can be printed with your company details or logo.

Depending on the specification selected, white, clear or buff background options may be available.

Custom Printed Kraft Paper Tape

For businesses looking for a paper-based packaging tape, Defenda also supplies custom printed kraft paper packing tape.

Printed kraft tape combines parcel sealing with visible branding and gives packages a more natural paper appearance.

It can be especially effective on brown cardboard cartons where the printed branding contrasts clearly against the kraft background.

Paper Tape or Plastic Packing Tape?

The best choice depends on your packaging requirements.

Printed Plastic Packing Tape

A conventional polypropylene tape is a familiar and cost-effective option for general carton sealing.

It is a good choice where:

• price is important
• you use standard tape dispensers
• parcels need reliable everyday carton sealing
• you want white, clear or buff tape options

Printed Kraft Paper Tape

Paper tape may be preferable where:

• you want a paper-based appearance
• packaging presentation is particularly important
• you want the tape to visually complement kraft cartons
• reducing visible plastic packaging is part of your packaging strategy

Before making environmental claims about any specific tape, always check the precise substrate, adhesive and recycling specification.

What Can Be Printed on Packing Tape?

Custom printed tape can carry far more than a logo.

Popular options include:

Company branding
Logo, company name and brand colours.

Contact information
Telephone number, website address or email.

Promotional messages
Short slogans or marketing messages.

Security messages
For example, wording that makes it more obvious if a parcel has been opened or resealed.

Handling information
Such as fragile, handle with care or other product-specific messages.

A good tape design should be simple enough to remain legible while repeated along the roll.

What Background Colours Are Available?

Defenda’s standard custom printed tape can be supplied with a white background, while clear and buff backgrounds are also available on selected specifications.

Reverse printing or a flood coat can also be used where a stronger background colour is required.

The most suitable background depends on your logo colours and the appearance you want to achieve.

A white background usually provides the greatest contrast for coloured branding, while clear tape can allow the carton underneath to remain visible.

Is There an Origination Charge?

Defenda Packaging currently offers no origination charge on first or subsequent orders of custom printed tape.

Origination or plate charges are commonly associated with traditional flexographic tape printing, so removing this additional cost can make repeat ordering more straightforward.

Always check the current product specification and pricing when placing an order.

How Does Ordering Custom Printed Tape Work?

The process is straightforward.

1. Choose Your Tape

Select the printed tape type, width, quantity and any available background or print options.

2. Place Your Order

Complete your order online using the required specifications.

3. Send Your Artwork

Send Defenda your logo or artwork after placing the order.

High-quality artwork normally produces the best printed result.

4. Artwork Is Prepared for Printing

Your design is prepared for the tape printing process.

If clarification is required regarding the artwork or print specification, this can be resolved before production.

5. Your Tape Is Printed

Once the design and specification are agreed, the tape is manufactured and supplied ready for use.

What Artwork Should I Supply?

For the clearest print quality, supply the highest-quality version of your logo or artwork available.

Vector artwork is usually preferable because it can be resized without losing quality.

Typical useful formats may include:

• PDF
• EPS
• AI
• high-resolution image files

If you only have a JPG or PNG logo, contact Defenda Packaging before ordering if you are unsure whether the artwork is suitable.

Avoid sending screenshots, very small web graphics or heavily compressed logos where possible.

How Many Colours Can Be Printed?

The number of colours available depends on the tape and print specification.

Simple one- or two-colour designs are often extremely effective on packaging tape because they remain easy to recognise and read.

If your company branding is complex, send your artwork before production so the most suitable printing approach can be confirmed.

Custom Printed Tape for Security and Identification

Printed tape can provide benefits beyond branding.

A unique tape design can make parcels easier to recognise within a warehouse or distribution network.

It may also make unauthorised opening or resealing more noticeable than when ordinary transparent packing tape or 72mm clear packing tape is used.

Custom messages can also be printed for specific applications, such as:

• quality control
• returns identification
• handling instructions
• stock identification
• promotional campaigns

Printed Tape vs Custom Printed Boxes

Both can improve the appearance of a parcel, but custom printed tape has several practical advantages.

A company may use five, ten or more sizes of shipping box.

Ordering every size as a custom printed carton can require substantial minimum quantities and storage space.

One design of branded packing tape, however, can potentially be used across the entire range.

This makes custom printed tape an economical way of adding consistent branding to many different packaging formats.

It can also be combined with plain stock cardboard boxes to create professional-looking branded packaging without replacing your existing carton range.

Is Custom Printed Tape Worth It?

For businesses sending regular parcels, custom printed tape can be a relatively simple way to increase the branding value of packaging you already need to use.

Every dispatched parcel requires sealing.

Replacing ordinary tape with printed tape means that the same packaging operation can also display your:

• logo
• business name
• website
• marketing message

The benefit is particularly strong for ecommerce businesses because customers see the branding as soon as the parcel arrives.

Buy Custom Printed Tape from Defenda Packaging

Defenda Packaging supplies custom printed packing tape for UK businesses wanting to combine secure carton sealing with professional branding.

Choose from conventional printed parcel tape and custom printed kraft paper tape, with a range of quantities and print options available.

Whether you need your logo, company details, website address or a bespoke message printed onto your tape, we can help turn everyday parcel sealing into visible branded packaging.

Order your custom printed tape above!

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